Youth Odyssey is a non-profit based organization, which counters the rising tide of juvenile crime and violence. "YO" provides development programming through life skill curricula and adventure challenge programs. On National Make A Difference Day (10.28.2017), professionals and students in the marketing and advertising industry joined together to create a large-scale, multi-media advertising campaign for a local non-profit organization Youth Odyssey, bringing growth and positivity to at-risk youth through outdoor adventures. As crucial part of the creative team, I assisted with ideation, laid out print advertisements and associated campaign collateral.
![](https://cdn.myportfolio.com/213320b408b66ec7b448deb2353f8fcc/e8711a12-5180-4147-bb96-f43665c97664_rw_3840.jpg?h=ccedd81b14bacefbaaca3b2a77cf0c3f)
![](https://cdn.myportfolio.com/213320b408b66ec7b448deb2353f8fcc/4b854e41-d639-48e2-bf0c-a101c075e769_rw_3840.jpg?h=0b8873e4c8c9c9e542f815f49fa8ad9e)
![](https://cdn.myportfolio.com/213320b408b66ec7b448deb2353f8fcc/cad1cc1c-170a-4575-b969-931fc426bc8b_rw_3840.jpg?h=0a613697c6c5a6e6ec842792ca8c06d0)
![](https://cdn.myportfolio.com/213320b408b66ec7b448deb2353f8fcc/c5dd8898-e248-402e-902b-36f32c78d5e8_rw_3840.jpg?h=abceebbab3a6ac83da3310aeb688e604)
![](https://cdn.myportfolio.com/213320b408b66ec7b448deb2353f8fcc/5a6ce7de-653c-4507-8df7-68fe9f138071_rw_3840.jpg?h=1d2eec7c59e37ab47a478c700dc0526c)
![](https://cdn.myportfolio.com/213320b408b66ec7b448deb2353f8fcc/bdca2347-9c6c-4fa1-914e-f84eb0bd08b8_rw_3840.jpg?h=5db12f349d0b4778bac645d8d756a305)
![](https://cdn.myportfolio.com/213320b408b66ec7b448deb2353f8fcc/97414d51-e417-42c7-b220-f3c83763ceb4_rw_3840.jpg?h=925a422aefcb7148639b0d7af6733bab)